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| For Immediate Release |
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Lawrenceville, GA – (May 30, 2006) – Network Communications, Inc. (NCI), the leading publisher and provider of printed and online real estate information and advertising in North America, today announced the acquisition of Apartment Community Guide, a multifamily publication and locator service serving the Brevard County, Florida, area (communities include: Melbourne, Palm Bay, Titusville, Merritt Island, Cape Canaveral).
The acquired Apartment Community Guide will merge into the Apartment Finder magazine brand, which currently serves more than 98 markets across the United States. Apartment Finder already covers several local markets throughout the Florida region, however, this latest acquisition will secure the #1 market share position for the book in Brevard County.
In the last three years, Apartment Finder's client base has grown 58%, while revenues have increased nearly 160%. Apartment Finder is not only the preferred choice of critical information for apartment shoppers, but also the top pick for the advertisers that need to find quality renters. In addition to Apartment Finder and Apartment Blue Book publications, NCI operates ApartmentFinder.com, a leading website for people searching for apartments.
“This latest acquisition is another example of how we are executing on our prospect-focused distribution strategy in a way that brings our advertisers the most-qualified leads and best value for their money,” said Marcia Bollinger, Apartment Finder’s Senior Vice President. “The acquisition of Apartment Community Guide continues our growth strategy as it expands our geographic footprint in the multifamily market.”
With this acquisition, Apartment Finder publications will now cover Orlando, Tampa, Broward/Palm Beach, Tallahassee, Pensacola and Brevard/Volusia, Jacksonville, Gainesville and Ocala.
Judy Bellack, SE Regional Director will manage the new acquisition and states. “Apartment Finder’s Internet-integrated media strategy will give customers in Brevard County the tools they need to drive meaningful decisions on how to effectively market their communities. We are very excited about the future growth in this marketplace.”
About Network Communications, Inc.
Network Communications, Inc. is the leading publisher of printed and online real estate information in North America. The company was acquired by Citigroup Venture Capital Equity Partners in January of 2005. Its magazines are read by over 12 million readers in over 500 markets and deliver more than one million leads to advertisers each month. Network Communications’ assets,
The Real Estate Book, Apartment Finder, Apartment Blue Book, Mature Living Choices, Black’s Guide, New Home Finder, Enclave, Unique Homes, Ultimate Homes, Atlanta Homes & Lifestyles, Atlanta Home Improvement, At Home In Arkansas, Accent on Home and Garden, Accent on Lifestyle, Colorado Homes & Lifestyles, HomeImprovement Dallas, Kansas City Homes & Gardens, Metro Washington HomeImprovement, Mountain Living, Relocating in Las Vegas, St. Louis Homes & Lifestyles, and Seattle Homes & Lifestyles,
include publications that millions of readers around the country turn to when looking for the latest information about the real estate and home design markets.
Online magazine content can be accessed at www.livingchoices.com
Media Contact:
Tami Gross or Jennifer Houston
TMG Public Relations
E: Tami@TMGpr.com / Jennifer@TMGpr.com
P: 212.750.5755